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The Content Café Ja | Content Marketing for Busy Entrepreneurs

Hey there! I'm Emjae - a coffee-loving digital marketing geek. If you're a service-based entrepreneur, I'll be your guide to crack the code on content creation and digital marketing.🕵️‍♂️Ever wonder who your ideal audience is? Let's uncover that mystery together and find your tribe! 🗣️ Haven't yet found the voice that resonates with your people? Together, we can tap into the perfect brand voice to make content they'll love. 💡 Ready to turn your content into a powerhouse that delivers results? We'll embark on a creative adventure of strategy, and a touch of magic to get it there.🤝 Let's connect. Subscribe to my email list for marketing tips and insights, or drop me a line at [email protected]. I'm all ears (and words!), so let me know how I can help!

Featured Post

🏆🎠 If Beyoncé could do it, so can you!

Feb. 5, 2024 The Content Café Ja Hi Reader, Ever felt like you had to stay in the lane you started in? Like stepping outside your niche might mean starting over or that you wouldn’t be taken seriously? Well, Beyoncé just shattered that myth with a history-making Grammy win in the Country Music category. She faced a lot of resistance in this space, but rather than back down, she pushed through that resistance. Not only did she do a phenomenal job, but she also won herself an award. And here’s...

Hey Reader 👋🏻 If you’ve been meaning to check out the Printable Sellers’ Summer Send-Off… this is your final nudge. The event wraps up tonight, but there’s still time to grab the Post-Summer Power Pass—which gives you 1-year access to all the Create-Alongs, plus bonus templates, surprise upgrades, and a spot in the Camp Yearbook... a whopping $400+ worth of goodies for only $17! Get the Power Pass And trust me, it’s worth it. Here's what you’ll unlock: Whether you made it to every session or...

Hey Reader 👋🏻 I’ve been really loving the Summer Send-Off, not just because of what I get to learn but also to make thing, and there are two sessions I enjoyed diving into: 🧠 The Flash Card Tutorial from Sundaee Sprouts – because I have a few educational content ideas, and this is the perfect, low-lift format to test them out. 📄 The Interactive Worksheet Tutorial from ShoeLace Creative Designs – because adding editable text fields to my digital downloads has been on my list forever, and this...

Hey Reader 👋🏻 I recently took a little step back. Not because something was wrong, just one of those much-needed pauses to breathe, refocus my energy, and check in with the big-picture goals. You know how it goes. And now that I’m back? I’ve got something good to share. 🎉 I’m one of the contributors for the Printable Sellers’ Summer Send-Off, a fun, free event happening August 21–24 that’s all about helping digital product creators wrap up summer with actual wins, not just more ideas...

Hey Reader 👋🏻 I don’t know about you, but when summer hits, the last thing I want is to feel tied down by strict routines. School’s out, which means I get to enjoy a few extra hours of sleep (thank goodness), and there’s a break from assignments and deadlines. But there’s also one tiny challenge… I’ve suddenly been promoted to Entertainment Coordinator for my kiddo, while still running a business and trying to soak up summer myself. Enter: The Summer Village Bundle ☀️ My friend Rachel Mohl...

Hey Reader 👋🏻 Can you believe it? We’ve officially hit the halfway mark of the year. You’re probably wondering how June pulled a fast one on us like that - I know I am! Whether you’re celebrating some major wins or still figuring things out, now’s the perfect time to check in with yourself, your business, and your content goals. And you don’t have to do it alone - this edition’s brewed to help you pause, take stock, and move forward with clarity. 🧰 Tool of the Week: Tability Tability is a...

A laptop screen displays video editing software.

Hey Reader 👋🏻 So, apparently, today is Learn About Composting Day. And while I’m not here to walk you through the chemistry of decomposing coffee grounds and carrot tops... I am here to share a metaphor. Because composting is all about turning scraps into something nourishing, something that fuels future growth. And that’s what content repurposing is! You don’t need to start from scratch every time you want to post something new. In fact, some of your most engaging content is probably already...

Hey Reader 👋🏻 Last week, I told you about an incredible email summit I’m part of. I’ve been counting down the days until it goes live so I could share it with you and well… Tune In! Email marketing can sometimes feel like climbing a mountain in heels, I get it. It’s a lot.❌ Growing your list feels slower than waiting for water to boil❌ Keeping people engaged is like juggling flaming swords❌ And hitting "send" on a sales email? Cue the cold sweats But here’s the thing: email doesn’t have to be...

Hey Reader 👋🏻 We’ve all been there - a little break turns into a long one, and before you know it, you’re ghosting your audience and cringing at the thought of popping back up. Whether it’s been weeks or months, the good news is: it’s totally doable to make a strong comeback. This week, we’re focusing on reviving your visibility and reconnecting with your audience after some time away. Let’s shake off the dust and get back to it! 🧰 Tool of the Week: EmailOctopus Why? EmailOctopus is a simple,...

Hey Reader 👋🏻 Something exciting is brewing - and I couldn’t wait to spill the beans. ☕ Visibility Coach & Audience Growth Expert, Kylie Kelly, is launching season 2 of the Inside The Inbox Summit this May… and if email marketing is on your radar (or you’ve been meaning to finally make it work), you definitely want in on this. Join the Waitlist This isn’t your typical summit.No long Zoom calls. No boring panels. No fluff. It’s 4 days of audio-only, bite-sized conversations with 30+ brilliant...

Hey Reader, Whew! The past few days have felt like a double shot of chaos while running on half a mug of tepid decaf, with new projects brewing and me playing the role of study buddy as my son tackles his end-of-term exams. If you’re also juggling all the things right now, consider this your cosy content catch-up break. ☕ What’s Hot (Fresh finds + juicy deals) 🖨️ The Mount Create Bundle If you plan to launch or grow your digital or printable product line, my friend Rachel from Rural Meanings...