Hey Reader 👋🏻 So, apparently, today is Learn About Composting Day. And while I’m not here to walk you through the chemistry of decomposing coffee grounds and carrot tops... I am here to share a metaphor. Because composting is all about turning scraps into something nourishing, something that fuels future growth. And that’s what content repurposing is! You don’t need to start from scratch every time you want to post something new. In fact, some of your most engaging content is probably already...

Hey Reader 👋🏻 Last week, I told you about an incredible email summit I’m part of. I’ve been counting down the days until it goes live so I could share it with you and well… Tune In! Email marketing can sometimes feel like climbing a mountain in heels, I get it. It’s a lot.❌ Growing your list feels slower than waiting for water to boil❌ Keeping people engaged is like juggling flaming swords❌ And hitting "send" on a sales email? Cue the cold sweats But here’s the thing: email doesn’t have to be...

Hey Reader 👋🏻 We’ve all been there - a little break turns into a long one, and before you know it, you’re ghosting your audience and cringing at the thought of popping back up. Whether it’s been weeks or months, the good news is: it’s totally doable to make a strong comeback. This week, we’re focusing on reviving your visibility and reconnecting with your audience after some time away. Let’s shake off the dust and get back to it! 🧰 Tool of the Week: EmailOctopus Why? EmailOctopus is a simple,...